Commodities

Blue Bottle Coffee Teams Up with The Weeknd to Celebrate Ethiopian Coffee with the Launch of Samra Origins

Published December 5, 2023

In an homage to Ethiopian coffee culture, Blue Bottle Coffee has partnered with global music sensation Abel Tesfaye, known professionally as 'The Weeknd,' to unveil the Samra Origins single origin series. This exclusive release features two volumes, Single Origin Vol. 1 and Single Origin Vol. 2, both available for a limited time. Each volume highlights distinct and iconic flavor profiles attributed to Ethiopia's rich coffee heritage.

Samra Origins Single Origin Vol. 1: A Flavor Journey

Single Origin Vol. 1 is an exploration of the traditional flavors that have made Ethiopian coffee a world-renowned delicacy. With its unique tasting notes, this offering aims to provide coffee aficionados a glimpse into the classic and elegant complexities that define Ethiopian brews. The collaboration between Blue Bottle Coffee and The Weeknd introduces connoisseurs to an authentic coffee experience unlike any other.

Single Origin Vol. 2: A Taste of Innovation

The second volume, Single Origin Vol. 2, continues the journey by showcasing experimental processing methods that highlight the innovative spirit of Ethiopian coffee producers. This edition seeks to amplify the less traditional but equally exquisite flavor profiles Ethiopia's coffee can exhibit. Through the Samra Origins collection, Blue Bottle Coffee and The Weeknd celebrate Ethiopia's contribution to the coffee world and share its diverse tastes with enthusiasts globally.

Ethiopia, Coffee, TheWeeknd