Yuengling Celebrates 195 Years with Free Concert Featuring Lee Brice

On July 13, 2024, America's oldest brewery, D.G. Yuengling & Son, Inc., will commemorate its 195th anniversary with a grand summer festival in Pottsville, Pennsylvania. The historic downtown district will come alive with a day-long event, headlined by a free summer concert from country music star Lee Brice. The iconic brewery, which has become a staple in American beer culture, invites enthusiasts and the community to join in the festivities as they mark nearly two centuries of brewing excellence.

Historic Brewery Honors Its Legacy

Founded in 1829, Yuengling has stood the test of time, adapting and growing through countless eras in American history. Its upcoming 195th anniversary serves as a significant milestone, with the brewery planning to offer an array of attractions that include live music, beer tastings, and tours. The event not only celebrates Yuengling's longstanding history but also its impact on the community and the wider beer industry.

A Musical Celebration with Lee Brice

The highlight of the anniversary celebration is undoubtedly the free concert by award-winning country music artist Lee Brice. Known for hits like 'Rumor' and 'I Don't Dance', Brice's performance is expected to draw a large crowd, adding to the festive atmosphere of the day. Yuengling's decision to provide a free concert as part of its anniversary festivities showcases their commitment to giving back to their loyal customers and the community that has supported them through the years.

Yuengling, Anniversary, Concert