Beyond Oil and Latitude Ltd. Sign $8.3 Million Distribution Agreement in the U.S.

On January 24, 2025, Beyond Oil Ltd. (CSE:BOIL, OTCQB:BEOLF, Frankfurt: UH9) announced a significant partnership with Latitude Ltd., a New York-based company specializing in importing, distributing, and logistics. This partnership, termed the Master Distribution Agreement, involves a minimum sales commitment of US$8.3 million for the fiscal year 2025.

The agreement, approved on January 23, allows Latitude to market and sell Beyond Oil's products throughout the United States. This five-year contract has the potential for renewal, provided both parties agree on product pricing and minimum purchase requirements over the years.

Latitude aims to focus on serving small and medium food service businesses while utilizing its wide network of sub-distributors to enhance market penetration. This strategy enables Beyond Oil to concentrate on forming partnerships with larger multinational companies while benefiting from the sales generated by Latitude.

In this collaborative effort, both companies plan to participate in trade shows, align their marketing strategies, and coordinate their operations to maximize efficiency. This teamwork is expected to provide Beyond Oil with stable cash flow from sales while enabling it to expand its market reach across the U.S. with reduced operational costs.

Strategic Advantages of the Agreement

Several strategic benefits emerge from this distribution deal:

• Revenue Generation: The sales commitment from Latitude ensures a steady revenue stream for Beyond Oil in 2025, while the sub-distributor network will help reach various customer groups across the country.
• Main Focus on High-Value Deals: By delegating sales to Latitude for smaller customers, Beyond Oil can concentrate efforts on securing larger partners and enhancing its long-term strategies.
• Cost-Effective Growth: The agreement allows Beyond Oil to broaden its presence without incurring substantial overhead costs, thereby generating cash flow and building its brand in the U.S. market.

Company Leadership Insights

Laurel Eastman, President of Latitude, expressed her dedication to making Beyond Oil's products a vital choice in various sectors such as restaurants and schools, emphasizing their role in reducing harmful carcinogens produced during frying.

Jonathan Or, the CEO of Beyond Oil, articulated that partnering with Latitude represents a strategic decision that aligns with multiple objectives, including accessing new markets and creating significant revenue streams.

Furthermore, Dedi Avner, CEO of Latitude, shared enthusiasm about distributing Beyond Oil’s products in the U.S., driven by the positive results from extensive testing of their solutions.

About the Companies

Latitude Ltd. operates as an international importer and master distributor based in New York. With over thirty years of experience, Latitude provides logistics services and specialty products to meet customer needs efficiently.

Beyond Oil Ltd. is a food-tech company focused on developing healthier frying methods for the food industry. With an innovative approach, this firm aims to minimize harmful compounds in frying oil and enhance operational sustainability.

For more information, Beyond Oil can be found at www.beyondoil.co.

distribution, partnership, health