Analysis

Exploring the Surge in Monster Hunter World's Steam Playercount

Published January 7, 2024

The gaming world has recently turned its gaze towards an intriguing phenomenon on Steam. Monster Hunter World, an action RPG that made its debut back in 2018, is experiencing a sudden and remarkable upsurge in player activity. Astonishingly, the game's player numbers have skyrocketed to a staggering 400% above its usual player count, a figure that has sparked interest and speculation among gamers and investors alike. This trend poses an intriguing question: why is a game, which is well into its lifecycle, commanding such a vast and renewed interest from the gaming community?

The Revitalized Popularity of Monster Hunter World

Several factors appear to be driving this unexpected resurgence. Notable platforms such as Twitch, YouTube, and Twitter are abuzz with content creators and influencers revisiting the lush ecosystems and adrenaline-fueled hunts of Monster Hunter World. Gamers, both veterans and newcomers, are flocking to the game, eager to partake in the cooperative monster-slaying adventures it offers. The social media exuberance and influencer endorsements could be partially responsible for prompting this sudden spike in popularity, as people look to share their gaming experiences and find community during the gameplay.

Amidst this gaming renaissance, analysts may also point to potential implications for the market. With increased attention on Monster Hunter World, related companies' stocks, and the gaming industry at large could see some impacts. While the uptick in player numbers does not directly correlate with stock movements, heightened engagement with the game could lead to increased sales, merchandising opportunities, and more for the companies involved.

Investment Analysis: Alphabet Inc. GOOG

On the investment front, Alphabet Inc. GOOG—parent company of Google and a conglomerate with substantial influence in the technology sector—may have ancillary benefits from this gaming trend. Alphabet Inc., which became the parent company of Google and several former Google subsidiaries after a restructuring on October 2, 2015, stands as the world's fourth-largest technology company by revenue and is counted among the world's most valuable companies. While Alphabet Inc. does not directly gain from Monster Hunter World's success, the broader tech and online services sector, including streaming and advertising platforms Google owns, could see indirect benefits from the increased online activity and consumer engagement generated by gaming surges like this.

MonsterHunter, Steam, Gaming