Roku Options Trading: An In-Depth Analysis of Market Sentiment

Investors with significant capital have recently shown a bearish perspective towards Roku. Insights gleaned from the options trading history of Roku reveal a total of 22 trades.

Analyzing the characteristics of these trades indicates that approximately 36% of investors entered with bullish expectations, while 45% took a bearish stance.

Out of the observed trades, 12 involved put options, totaling $457,995, compared to 10 call options, which summed up to $642,440.

Projected Price Targets

By examining the trading volumes and open interest, it becomes apparent that key market players are concentrating on price targets in the range of $60.00 to $100.00 for Roku, as observed over the past three months.

Volume & Open Interest Trends

Tracking volume and open interest is critical for options trading. This analytical approach provides valuable insights into the liquidity and interest in Roku's options at specific strike prices. The following illustrates the changes in volume and open interest for calls and puts related to all significant trades on Roku, considering strike prices between $60.00 and $100.00 over the last 30 days.

Recent Options Activity Analysis: Last 30 Days

Significant Options Identified:

Symbol	PUT/CALL	Trade Type	Sentiment	Exp. Date	Ask	Bid	Price	Strike Price	Total Trade Price	Open Interest	Volume
ROKU	CALL	SWEEP	BEARISH	01/15/27	$25.0	$25.0	$25.0	$75.00	$250.0K	126	100
ROKU	CALL	SWEEP	BULLISH	11/15/24	$7.1	$7.05	$7.1	$72.00	$94.4K	3	9
ROKU	PUT	TRADE	BULLISH	11/15/24	$9.4	$9.35	$9.35	$80.00	$74.8K	772	80
ROKU	CALL	SWEEP	BULLISH	11/15/24	$7.2	$7.15	$7.15	$72.00	$71.5K	3	340
ROKU	CALL	SWEEP	BULLISH	01/15/27	$31.4	$30.9	$31.4	$60.00	$53.3K	2	17

Introduction to Roku

Roku specializes in providing streaming television services, boasting over 80 million households utilizing its platform and delivering more than 100 billion streaming hours in 2023. The company is recognized as a leading streaming operating system in the US, reaching more than half of broadband households. Roku's operating system integrates into the devices and TVs they manufacture and is licensed by other television manufacturers. Additionally, Roku manages the Roku Channel, an advertising-supported platform offering a combination of live and on-demand streaming content. Its revenue primarily comes from selling devices, licensing, and advertising, along with fees from subscription-based platforms that offer services through Roku.

With a comprehensive analysis of Roku's options trading complete, we examine the company's present market status and performance.

Roku's Current Market Performance

• Current trading volume stands at 1,693,960, with Roku's price increasing by 0.54%, currently situated at $73.90.
• Relative Strength Index (RSI) indicators suggest the stock is presently neutral, oscillating between being overbought and oversold.
• The company is expecting its earnings announcement in 6 days.

Expert Opinions on Roku

In the past month, five analysts issued ratings for Roku, with an average target price of $86.80.

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A 20-year veteran options trader has introduced a straightforward chart technique to determine optimal buy and sell moments. Following this trader's strategies has historically yielded an average profit of 27% every 20 days. Click here for access. * An analyst from Baird has maintained a Neutral rating on Roku, with a price target of $75. Another expert from JP Morgan upholds an Overweight rating, projecting a target price of $92. In a more cautious approach, an analyst from Needham has downgraded their rating to Buy with a target of $100, while an analyst from B of A Securities consistently assigns a Buy rating, with a target of $90. Citigroup remains neutral as well, targeting a price of $77 for Roku.

Engaging in options trading entails higher risks but also opens doors for greater rewards. Experienced traders lessen these risks by continuously learning, strategically adjusting trades, utilizing various indicators, and remaining aware of market trends. Stay informed about the latest options activities for Roku by following real-time alerts.

Roku, Options, Trading