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It's an Exciting Week for Apple: What to Anticipate

Published October 28, 2024

This week promises to be significant for Apple, as the tech giant prepares to unveil a variety of announcements alongside its earnings report.

Upcoming Announcements and Earnings

On October 31, Apple will deliver its fiscal fourth-quarter earnings results, a much-anticipated event for investors and tech enthusiasts alike. The company is expected to introduce both software and hardware updates, making this week particularly noteworthy.

New Features for Macs

According to Apple’s senior vice president of marketing, Greg Joswiak, there is something new on the horizon for Macs. He took to X to remind followers to mark their calendars for what is expected to be a week filled with exciting developments.

Excitement Around Apple Intelligence

This week will likely see the launch of Apple Intelligence, a feature set that has been highly anticipated since its announcement at the Worldwide Developer Conference earlier this year. Eligible iPhone users can expect the initial rollout of these AI features, starting with the iOS 18.1 update. However, these enhancements will only be available on iPhone 15 Pro models or newer.

Even though Apple hasn't provided specific release dates for all features of Apple Intelligence, it is anticipated that the rollout will begin this week and extend over the following year. This AI initiative was a focal point during Apple’s third-quarter earnings call, where CEO Tim Cook expressed enthusiasm about the value it will deliver to users.

Media Events and Future Plans

Moreover, a media event in Los Angeles is scheduled for Wednesday, inviting media and content creators to engage in a "hands-on experience" related to the Mac announcements. Earlier reports suggested that the upcoming Mac lineup would include new models of the iMac, MacBook Pro, and an upgraded Mac mini, all powered by the new M4 chips.

In summary, Apple is set to have an action-packed week filled with valuable updates for its users and exciting news for stakeholders.

Apple, Earnings, AI