Companies

Schoolboy Q Teases Involvement in Upcoming GTA 6 by Take-Two Interactive (NASDAQ:TTWO)

Published February 28, 2024

American rapper Schoolboy Q recently set the gaming and music communities abuzz with a tantalizing hint about his possible collaboration on the highly-anticipated video game, Grand Theft Auto VI (GTA 6), which is under development by Take-Two Interactive Software, Inc. TTWO. Through a cryptic social media post dated February 26, the artist suggested that he will make an appearance in the next installment of the blockbuster game series.

Take-Two Interactive at the Forefront of Gaming

Based in New York City, TTWO is a renowned video game holding company that encompasses major publishing labels such as Rockstar Games and 2K. These subsidiaries lead internal studios dedicated to creating some of the most influential and successful video game titles in the industry. The revelation of a partnership with a prominent figure like Schoolboy Q could signal TTWO's continued commitment to melding cultural elements from music with the immersive experiences of their video games.

GTA's Tradition of Celebrity Inclusions

The Grand Theft Auto series is no stranger to featuring voices and likenesses of celebrities, adding authenticity and excitement to its open-world mayhem. If Schoolboy Q's involvement is confirmed, it would follow in the footsteps of previous games which have included various artists, enhancing the realism and allure of the game's universe. Such a collaboration could also serve as an effective marketing strategy, potentially influencing the game's sales and, by extension, impacting TTWO's stock performance.

SchoolboyQ, GTA6, TakeTwoInteractive