LG Electronics Partners with NBCUniversal to Stream 'Suits' for Free on LG Channels

ENGLEWOOD CLIFFS, N.J., Sept. 24, 2024 – LG Electronics USA, a subsidiary of LG Electronics Inc. 066570.KS, has entered into a new partnership with NBCUniversal Global TV Distribution. This strategic collaboration is set to bring the entire nine-season run of the highly-rated legal drama 'Suits' to viewers, completely free of charge. The series will be accessible via LG's dedicated free ad-supported TV channel, LG Channels.

Expanding Entertainment Offerings

This move by LG Electronics 066570.KS represents a significant expansion of its entertainment offerings, aligning with the growing demand for accessible, high-quality content without the need for a subscription. As streaming competition intensifies, LG's decision to include 'Suits' in its free streaming lineup demonstrates a commitment to leveraging content partnerships to enhance viewer experiences and broaden its audience.

A Competitive Edge in Streaming

The addition of 'Suits' to the LG Channels platform is anticipated to provide a competitive edge in the free ad-supported streaming TV (FAST) market. With all nine seasons of the show becoming available for on-demand streaming, LG Channels is expected to attract fans of the long-running series as well as new viewers looking for premium content at no extra cost.

Promising Development for Shareholders

For shareholders and potential investors in LG Electronics 066570.KS, this development could signal a positive outlook for the company's stock. As ad-supported streaming services continue to gain popularity among cost-conscious consumers, LG's initiative to expand its free content offerings may well translate into increased user engagement and, potentially, revenue growth from advertising.

LG, NBCUniversal, Streaming